And so it is not just whats happening to these people -- whether theyre losing weight or gaining weight, or becoming rich or becoming poor, or becoming happy or not becoming happy -- that affects us; its also the actual architecture of the ties around us。
说这些的目的是什么呢?如何加深我们的理解?如何帮助我们解决现今与我们生活息息相关的各种问题呢?我的论点是这些社会网络充满价值。 他们好比一种社交资产。 由于我们身陷其中,新的网络属性会出现,而这些属性是继承在网络的结构之中,不仅仅是在网络中的个人身上。 所以想想这两个日常用品,他们都是由碳做成的,不过其中的一个是由碳原子以独特的方式组合而成的,形成了左手边的石墨,柔软和漆黑。但如果你将相同的碳原子以不同的方式关联到一起,就会得到,透彻而坚硬。而这些柔软、坚硬、漆黑和透彻的属性并不是存在于碳原子本身中。而是存在于碳原子之间的联系中,或者至少是由于这些联系造成的。同样的,人与人之间的关联形态也是赋予了各组群不同的属性。正是人与人之间的关联使得这个世界要比单单各部分的总和伟大许多。所以不仅仅是这些人所经历的事情──他们在减肥还是在增肥,在变富还是在变穷,在快乐还是在不快乐──影响着我们; 同时影响我们的还有我们彼此关系所组成的实质结构。
Our experience of the world depends on the actual structure of the networks in which were residing and on all the kinds of things that ripple and flow through the network。漆黑的sustain Now, the reason, I think, that this is the case is that human beings assemble themselves and form a kind of superorganism。 Now, a superorganism is a collection of individuals which show or evince behaviors or phenomena that are not reducible to the study of individuals and that must be understood by reference to, and by studying, the collective。
Like, for example, a hive of bees thats finding a new nesting site, or a flock of birds thats evading a predator, or a flock of birds thats able to pool its wisdom and navigate and find a tiny speck of an island in the middle of the Pacific, or a pack of wolves thats able to bring down larger prey。 Superorganisms have properties that cannot be understood just by studying the individuals。 I think understanding social networks and how they form and operate can help us understand not just health and emotions but all kinds of other phenomena -- like crime, and ware, and economic phenomena like bank runs and market crashes and the adoption of innovation and the spread of product adoption。
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