exceptional Ride-Sharing Startup CEO Shares 3 Attributes Of

When you're attempting to build a ride-sharing startupin the shadow of industry behemoths like Uber and Lyft, being timid is not an option. Regardless of the uphill battle you may face, if a market opportunity presents itself, you have to take it. This is something that definitely holds true for startup Founder & CEO, Louis Yson.

Ride Velo, Inc.is a subscription-based ride-sharing company, currently in preregistrationwithlaunch plans forNew York City, androll-outs to follow in New Jersey, Lower Connecticut, and Boston. Drivers using the Velo Ride platform will pay a monthly subscription fee, with the full value of fares going directly to the driver.

Differentiation is critical when launching an app in a saturated space, so here, riders will be able to book directly with their preferred driver or even gender. Female riders will be able to request female drivers and users will even be able to book rides based on the type of service they need (school pick-up, taking your parents to doctor's appointments, etc.).

The ability for each driver to build their own 'book' of clients by offering exceptional service will allow drivers to treat Velo Ride like their own ride-sharing franchise of sorts. Naturally, there are plans to license the app to limousine companies, as well as a plan to launch a referral program for drivers in return for lowered subscription fees. Mighty big plans for an up-and-comer, right?

Building Velo and rolling it out in multiple cities is no small feat. Yson knows the task in front of him and understands his entrepreneurial game will need to be strong. When asked about the most important attributes that are required when building his startup in a competitive space, Yson shared some insights for entrepreneurs -- and they all center around resilience & discipline.

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